Three tracking and control plans

Plans & Pricing

Each plan answers one question about the campaign. Airing Tracker: exactly what was placed, day after day. Campaign Audit: what it delivered. Campaign Audit + Pricing Layer: what each rating point cost.

The price is per campaign and includes up to 45 days of tracking, counted from the first airing, with no extension. Prices exclude VAT.

The organization's first campaign: Airing Tracker free, during the launch period.

Plan 1 · Up to 45 days of tracking

Airing Tracker

Exactly what was placed, day after day.

₪990Per campaign, before VAT

3 channels or more: ₪1,190

The organization's first campaign, free during the launch period

  • Daily airing list: commercials and sponsorships
  • Airing summaries by date and by channel
  • Mix by channel, time band, version and length
  • Preferred positions (first, second, third or last in the break) and solus breaks
  • The programs the airings were placed in

Plan 2 · Up to 45 days of tracking

Campaign Audit

Whether the campaign delivered what was bought.

₪2,900Per campaign, before VAT

3 channels or more: ₪3,400

  • Everything in Airing Tracker
  • Rating for each airing, in the target audience selected for the campaign
  • Cumulative TRP and WGRP, by channel, time band, version and length
  • Reach 1+ and average frequency over the course of the campaign
  • Actual WGRP % in prime

Plan 3 · Up to 45 days of tracking

Campaign Audit + Pricing Layer

What the campaign cost, and the cost per rating point.

₪3,600Per campaign, before VAT

3 channels or more: ₪4,200

  • Everything in Campaign Audit
  • Campaign rate card: regular, premium (golden) and excluded slots
  • Advertiser agreement: discounts, commitments and bonuses
  • Actual CPP (cost per rating point), by channel, time band and length
  • Cost mix against airing mix

You can move to a broader plan during the tracking period, paying only the difference, and everything already collected is kept. For the first campaign, where Airing Tracker is free, the upgrade is at the full plan price.

What's included
What's includedAiring TrackerCampaign AuditCampaign Audit + Pricing Layer
Daily airing listIncludedIncludedIncluded
Mix by channel, time band, version and lengthIncludedIncludedIncluded
Break position and program adjacencyIncludedIncludedIncluded
Spot viewing, export, daily emailIncludedIncludedIncluded
Top and tail detectionIncludedIncludedIncluded
Rating per airing, TRP and WGRPNot includedIncludedIncluded
Reach 1+, frequency, % in prime, accumulation paceNot includedIncludedIncluded
Rate card, agreement, CPP, cost mixNot includedNot includedIncluded
Goal managementNot includedNot includedIncluded
Cost against incremental reachNot includedNot includedIncluded
Organization users31010
  • * When the campaign goals are loaded into the system.
  • On paid plans, payment is made in the system after the campaign is approved and before the dashboard opens.
  • Prices are per campaign and exclude VAT. Every plan includes up to 45 days of tracking from the campaign's first airing, with no extension, even if the plan is purchased while the campaign is already live. The dashboard shows the campaign from its first day.
  • Launch offer: one campaign per organization, on the Airing Tracker plan, during the launch period only. It cannot be converted to Campaign Audit or the Pricing Layer. Reflect Media may end the launch period; a benefit already activated remains valid until the end of its own tracking period.
  • The number of channels is determined by the channels on which the campaign was placed.
  • Campaign Audit includes the purchase of measurement data for the campaign, in the target audience selected for it.
  • Tracking covers the channels whose airing and viewing data are available in Rating+; the current channel list is shown in the dashboard.
  • Viewing data is based on Fifty5Blue Israel measurement and updates every morning for the previous broadcast day.
  • After the tracking period ends, the dashboard continues to display the data already collected, with no new updates. It remains fully available for 12 months, after which it is shown as a campaign summary, for as long as the service is active.
  • At any stage, campaign data can be exported to Excel and the dashboard to PDF.

Before you start

Frequently asked questions

A question that isn't here? Write to us:contact@reflect-media.co.il

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